如何开始使用 OpenRTB?
How to start with OpenRTB?
如果我是新的,一个新的发布者想要实现一个 openrtb 系统来从 DSP 等获取广告。我应该如何实现它。比如我可以使用什么语言或如何进行。
感谢任何帮助。谢谢
您需要联系一个 SSP,它已经实现了一切并连接到实时 DSP。
Supply-side platform or sell-side platform (SSP) is a technology
platform to enable web publishers to manage their advertising space
inventory, fill it with ads, and receive revenue.
还可以考虑使用 header bidding 同时处理多个 SSP
Header Bidding (also known as header auctions, parallel bidding, or
header bidding) is a technique that involves running SSP & Ad Exchange
code directly on page so publishers can receive bids on their
inventory that may be unavailable through their primary ad server and
exchange
如果您是新发布商,首先要决定的是应该使用哪个 SSP 和交换器。 OpenSSP 和 OpenX 等开源平台很少。如果您想要一揽子计划,我的建议是继续使用 Google Ad Manager。
如果我是新的,一个新的发布者想要实现一个 openrtb 系统来从 DSP 等获取广告。我应该如何实现它。比如我可以使用什么语言或如何进行。
感谢任何帮助。谢谢
您需要联系一个 SSP,它已经实现了一切并连接到实时 DSP。
Supply-side platform or sell-side platform (SSP) is a technology platform to enable web publishers to manage their advertising space inventory, fill it with ads, and receive revenue.
还可以考虑使用 header bidding 同时处理多个 SSP
Header Bidding (also known as header auctions, parallel bidding, or header bidding) is a technique that involves running SSP & Ad Exchange code directly on page so publishers can receive bids on their inventory that may be unavailable through their primary ad server and exchange
如果您是新发布商,首先要决定的是应该使用哪个 SSP 和交换器。 OpenSSP 和 OpenX 等开源平台很少。如果您想要一揽子计划,我的建议是继续使用 Google Ad Manager。